Case study: Happy Dentistry
Happy Dentistry transforms their Google visibility with 15k+ search impressions
Dentistry | Melbourne, AU | Happy Dentistry
Happy Dentistry wanted to stand out in a competitive market
Happy Dentistry is a friendly, modern dental clinic located in Melbourne’s CBD. The team provides comprehensive care across general, cosmetic, and paediatric dentistry, with services including check-ups, fillings, teeth whitening, implants, and orthodontics. Patients are supported in both English and Mandarin, and the clinic is trusted by individuals, families, and international students seeking reliable, high-quality dental care.
“In a busy market, Doctify gave me a way to stand out – not just through visibility, but by showcasing what patients value most: care that’s gentle, thoughtful, and personalised.
It’s also helped us connect more meaningfully with Mandarin and Cantonese-speaking patients, who feel reassured knowing they can receive care in their own language.”
Dr Jenny Liu
Principal Dentist of Happy Dentistry
“In a busy market, Doctify gave me a way to stand out – not just through visibility, but by showcasing what patients value most: care that’s gentle, thoughtful, and personalised.
It’s also helped us connect more meaningfully with Mandarin and Cantonese-speaking patients, who feel reassured knowing they can receive care in their own language.”
Dr Jenny Liu
Principal Dentist of Happy Dentistry
Visibility
575+
Doctify profile views
Reach
15,200+
Google search impressions
Feedback
90+
Verified patient reviews
The stats reflect the combined performance of the practice and its clinicians.
What have been the main benefits of using Doctify for your practice?
Doctify has played an important role in building trust and visibility for Happy Dentistry. For many of our dentists, especially those new to Melbourne or looking to grow their patient base, patient reviews have helped establish credibility and reassure potential patients before their first visit. In particular, reviews have been incredibly effective in easing the concerns of those with dental anxiety and encouraging families, international students, and Mandarin-speaking patients to book with confidence.
The platform has also made it easier to highlight each practitioner’s unique strengths, from gentle care and communication to advanced aesthetic and restorative treatments. Beyond marketing, the feedback collected through Doctify gives our team valuable insights into what patients appreciate and how we can keep improving their experience. Doctify helps us go beyond the clinic walls, extending the patient experience and strengthening the trust we work hard to build.
What do their patients say about them?
How do you use the feedback from patients?
We read every review and really take the time to reflect on what patients are saying. It gives us a clear picture of what’s working – whether that’s our gentle approach, the way we communicate, or how we personalise care. The positive feedback is always encouraging, and any suggestions help us spot areas where we can do even better.
It’s also a great reminder of why we do what we do. Knowing that our care makes a difference keeps us motivated and helps us keep improving, so every patient feels comfortable, supported, and truly cared for.
How did you find the Doctify onboarding experience and support to date?
The onboarding experience was smooth and straightforward. The Doctify team made everything easy to understand and guided us through each step without disrupting our day-to-day schedule. Since joining, the support has been consistent and responsive – any questions we’ve had have been answered quickly and helpfully. It’s been a really positive experience from the start.
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Discover more about how Happy Dentistry unlocked insights into their practice, dentists and treatments with Doctify
